Eataly Rome, let beauty speak 5 JULY 2012

Eataly Rome, let beauty speak

In Rome opens its doors the biggest market of the world. Dedicated to beauty.

According to Oscar Farinetti beauty will save Italy, and this is the idea that underlies the creation of Eataly Roma, the greatest italian wine and gourmet excellence center worldwide.

And Eataly's beauty has been enhanced by Costa Group's funishings created for the 4 floors of the building, 17.000 sqm of high quality products. Once again, after New York and Genova.

The partnership continues through the years because, as Nicola Farinetti says «no one except Costa Group can create “no-formats” like Eataly, places based on a single philosophy but realized in different ways. Eataly is not a chain, but 19 different stores: this is the reason why we need to have creative and flexible partners, who can create wonderful projects and then imagine something completely different for the following store. With Costa Group we can do that».

Now, let beauty speak.

At Eurocarne, Costa Group presents the “moving butcher's” 4 JUNE 2012

At Eurocarne, Costa Group presents the “moving butcher's”

How can we react to the butcher's crisis? Getting the butcher out of the counter.

The idea is simple and unusual for all the operators who believe that the commercial challenge against the retail distribution is doomed from the start.

If the ground is mined, the present challenge is to rediscover traditions, diversifying consumption. The battle has to be fought in the quality field, combining a certified production chain and a service that involves the consumer from the cutlet purchase to the cooking and serving of the steak.

Creating a format that combines different souls, in which meat is the main protagonist of the show, Costa Group supports butchers in their challenge: starting from the meat and going further, presenting at EuroCarne a “moving butcher's” in which butchering and cooking, retail and preparation in front of the client are combined together.

The experiment can be considered as a meeting point between the clients and the story behind the products, such as La Granda hamburger (an Eataly's product), raw milk cheeses and high quality coldcuts.

Starting from the meat, Costa Group invents a show in which the butcher stages and performs his exhibit in front of the client.

Because in difficult times we must react with new ideas.

We are waiting for you at Eurocarne, Verona 24-27 May, Pad. 2 Stand n. F9 18 MAY 2012

We are waiting for you at Eurocarne, Verona 24-27 May, Pad. 2 Stand n. F9

Perdere la nostra storia è oggi la sconfitta più grande. Non dobbiamo competere con il mondo sulle novità, ma dobbiamo scommettere sul nostro saper fare e lottare per affermarlo.

Certe arti e certi mestieri atti a esaltare la qualità non si devono perdere né oggi né mai.

E' come salvare la foca monaca o il panda dall'estinzione... oggi possiamo dire salviamo la vacca, o meglio e e più in tema, sal(v)iamo la vacca.

I macellai sono attaccati da tutti, dalla Grande Distribuzione, dagli affitti che aumentano, dai nuovi stili di vita, probabilmente anche dai propri cari che non vedono più benefici nel lavoro.

La soluzione è riconvertirsi in modo moderno, sfruttando il saper fare.

La macelleria va oltre e si apre, con prodotti garantiti per provenienza e qualità al nuovo vivere, per acquistare un prodotto “unico” e consumare sul posto un'esperienza indimenticabile.

Farinella, sea-sized Neapolitan trattoria pizzeria 10 MAY 2012

Farinella, sea-sized Neapolitan trattoria pizzeria

A Naples that you do not expect to find in Serravalle. From today, Farinella (the famous Neapolitan restaurant) honours the tradition of sea style, bringing inside Serravalle McArthurGlenn Designer Outlet a perfect combination of kitchen and sea.

Thanks to the furnishing made by Costa Group, that plays with the colors of the sea, concentrating the marine elements typical of Neapolitan hospitality, in the most characteristic “trattoria”.

An elegant alternance of white and light-blue, in all the possible variations, from mosaic to check tablecloth, passing through a care for the details, aimed at astonishing with the particulars: majolicas, lamps and ropes that turns into drawer handles. With a special space dedicated to the suggestive decorations created with original ceramics from Vietri.

The perfect atmosphere to frame the genuineness of products, talking of colours and tastes of Mediterranean tradition. To live the kitchen with fantasy, in a sea-sized way.

Eataly is coming to Rome 3 APRIL 2012

Eataly is coming to Rome

Work in progress at Eataly Rome building yard, in the Air Terminal of Ostiense station... Costa Group participates in the realization of the largest italian food&wine marketplace in the world.


Proud to be a part of it