FIOR FIORE COOP TEMPORARY STORE 23 DECEMBER 2011

FIOR FIORE COOP TEMPORARY STORE

In Corso Garibaldi 59, from December 1 to 31, Coop opens a temporary store to promote Fior Fiore products.

The Milanese store offers more than 250 products, from Parmesan cheese to bittersweet Modica chocolate, from cold cuts to wines: Fior Fiore brand represents the excellence of Coop gastronomic culture and Italian tradition.

On the occasion of Christmas holidays it will be possible to buy a gift wrapping kit and to meet the local producers, who allow to preserve the high-quality of handmade products.

The shopfitting has been realized by Costa Group, whose work is always characterized by the attention to the product exhibition. Far from a traditional supermarket, the store is much more similar to a grocery shop in which the products are the real protagonist.

Fior Fiore Coop is a temporary meeting place for producers and consumers, who can talk about good food and enjoy free tastings thanks to the various events organized every day.

The partnership between Coop and Costa Group is strenghtened and will surely lead to new, exlusive projects also in the large distribution sector.